Most of all are familiar with the popular reality show “Shark Tank India.” Today not only the show is growing in popularity. But also the judges of the show made a significant reach over social media. As many people are interested to know about them and their net worth.
So in this article, we are going to talk about the life of Vineeta Singh, the founder of SUGAR cosmetics company. Further in the article, we will see her personal to professional details along with her social media handle. Lastly, we will also cover Vineeta Singh Net Worth. So read the article completely without any kind of restriction.
Who is Vineeta Singh?

Vineeta Singh is an Indian entrepreneur and Businesswoman, who is the Co-founder and CEO of SUGAR cosmetics. The company is the premium beauty brand in India with the fastest rate of growth among Gen Z and millennials. She is also well known for being the judge of Shark Tank Indian. In 2021, Vineeta’s name was mentioned among the top 10 India women Power.
Name | Vineeta Singh |
Profession | Businesswoman |
Famous For | Co-founder of SUGAR cosmetic brand |
Date of Birth | 1983 |
Age | 42 Years |
Birthplace | Anand, Gujarat, India |
Nationality | Indian |
Hometown | Delhi, India |
Marital Status | Married |
Husband Name | Kaushik Mukherjee |
Vineeta Singh’s Net Worth

According to the Times of India report, Vineeta Singh net worth has accumulated around INR 300 crore. Her cosmetic company “SUGAR“ is behind the success of her massive net worth. Along with this Vineeta has also made multiple investments across multiple industries like food brand, tech industry, the clothing industry, and multiple others. Today we are going to explore all the sources of Vineeta’s net worth.
Year | Net Worth (USD) | Net Worth (INR) |
---|---|---|
2021 | $7.8 million | Approx. ₹58 crore |
2022 | $8.4 million | Approx. ₹62 crore |
2023 | $9 million | Approx. ₹67 crore |
2024 | $3 million | Approx. ₹22 crore |
Vineeta — SUGAR Cosmetics Valuation

Vineeta’s entrepreneurial skills and the extraordinary success of her brand, SUGAR Cosmetics, are demonstrated by this remarkable financial milestone.
Vineeta founded the company in the year 2015 and today SUGAR Cosmetics has grown to be a powerful force in the cosmetics sector. In terms of its product offerings and market reach, the brand has grown rapidly since its modest beginnings.
Today, according to the report of Times of India, the SUGAR Cosmetics company has reached a valuation of INR 4100 crore.
Vineeta — Investment in the Startup Company

Besides running his successful company, Vineeta has also funded multiple start-up companies across various sectors like tech, health, entertainment, etc.
1. Josh Talks
Josh Talks was an entertainment-based startup company founded in 2014. Its primary goal is to use brief speeches to influence young people’s aspirations. The startup offers a platform for people from various backgrounds, including social initiatives, entertainment, and entrepreneurship.
Vineeta made an investment of INR 35 Lakh to the company along with four other investors.
2. Skippi Ice Pops
Skippi Ice Pops is a brand of ice popsicles that was launched in the year 2020. These ice pops come in a variety of flavors and are made by the company using natural coloring, sweeteners, and preservatives. The company’s products don’t contain any artificial ingredients because it cares about the health of its customers.
Vineeta made an investment in the startup company, with around INR 20 lakhs in exchange for 3% equity in the company.
3. CosIQ
CosIQ is a skincare brand that was founded in the year 2020. The company creates products that are tested and driven by research to enhance the texture of the skin.The company sells a variety of products that give customers noticeable results, including sunscreen and serums.
Vineeta made an investment in the company with the amount of INR 25 lakhs for 12.5% equity of the company.
4. Booz
Booz, founded in 2017, is an electric scooter company. These scooters are useful for getting around both business campuses and vacation destinations. The company makes sure to provide pollutant-free rides for a variety of sports and tourists.
Vineeta made an investment in the startup company with around INR of 20 lakhs in exchange of 25% equity in the company.
5. NOCD
NOCD was founded in the year 2018, it is a healthy drink brand. The brand sells sugar-free, vitamin-enriched, healthy energy drinks that are low in carbohydrates. The brand’s beverages are said to increase metabolism, burn body fat, and give you energy.
Vineeta was an investment in the company with about INR 20 lakhs for 15% equity in exchange of the company and 30 lakhs debt.
6. BluePine Foods
BluePine Foods was founded in the year 2016, the company is a creative Himalayan food startup. The company sells a variety of goods, including frozen spring rolls and momos. The products of the startup are of excellent quality, taste, nutrition, and health.
Vineeta funded the company with an investment of around INR 25 lakhs in exchange for 5.3% equity in the company.
7. Sunfox Technologies
Sunfox Technologies was founded in 2016. The business is a medical technology research and development firm that uses artificial intelligence and computer-aided engineering to create portable, low-tech, and reasonably priced devices. The company manufactures portable, diagnostic ECG devices. This allows customers to conveniently and affordably check for illnesses
Vineeta made an investment in the company of around INR 20 lakhs in exchange of 1.2% equity of the company.
8. Wakao Foods
Wakao Foods was founded in 2013, is India’s first brand that makes products from jackfruit. The company sells naturally grown plant-based products that can be cooked or eaten right away. The company creates nutritious and sustainable foods that eventually help people form healthy habits.
Vineeta made a deal in the company with other sharks where she made an investment of INR 25 lakhs in exchange for 7% equity of the company.
9. Get-A-Whey
Get-A-Whey was founded in the years 2018 and is a healthy ice cream brand. The brand’s ice creams are protein-enriched and contain no added sugar or calories. They also have a line of keto-friendly products.
Vineeta made an investment in the company along with other sharks like Aman Gupta and Ashneer Grover, where her investment of INR 33.3 lakhs in exchange of 3% equity of the company.
Vineeta — Car Collection
Car | Price |
---|---|
Mercedes-Benz GLS | INR 1.29 Crores |
Mercedes-Benz E Class | INR 88 Lakhs |
Volvo XC90 | INR 98.5 Lakhs |
Skoda Octavia | INR 30.45 Lakhs |
Vineeta Singh Age, Height, & Looks
Vineeta was born in 1983 in a middle-class family from Anand, Gujarat. Today cut to 2025, Vineeta Singh age is about 42 years.
Vineeta Singh Education
Vineeta has always given education as the major factor in the success of his career. She started going to the “Delhi Public School” that is located in R. Puram, New Delhi. In this school, she studied from 1987 – 2001.
Then after her basic education, she enrolled herself in the “IIT madras” from his graduation. At IIT Madras, she graduated with the degree of B.Tech in Electrical Engineering from 2001 – 2005.
Then later, she was admission to the “Indian Institute of Management” to take a certification in MBA. She completed this course in the timeframe of 2005 – 2007.
School | Delhi Public School R. Puram, New Delhi |
College/Üniversity | Indian Institute of Technology, MadrasIndian Institute of Management, Ahmedabad |
Educational Qualification(s) | B.Tech in Electrical Engineering from IIT Madras, MBA from IIM |
Vineeta’s Family Members

Vineeta’s family consists of 6 members, his parents, his husband, and two children. She also comes from a well-educated family.
- Vineeta’s father’s name is Tej Singh. He is a scientist by profession at the All India Institute of Medical Sciences. She shifted to Delhi from Gujarat because of his father’s job.
- Vineeta’s mother’s name is unknown. But she is also a PhD holder.
Vineeta Singh Husband
Vineeta married Kaushik Mukherjee on 4 December 2011. Mukherjee studied and got his basic education from the Don Bosco School. Later he enrolled at BITS Pilani where he graduated with a degree in Electrical Engineering.
Later he entered the IIM Ahmedabad to pursue a degree in MBA. This is where he met Vineeta Sighn. After college, they started dating each other and finally, on 15 October 2010, they made their engagement.
The couple also married each other on 4 December 2011. Cut to 2015, the couple started the Sugar Cosmetics company.
Vineeta Career: Journey from Rs 1 Crore Job to Rs 4100 Company
- In 2006, Vineeta started her professional career as an intern at Deutsche Bank while obtaining her MBA. During the time of internship got the Rs.1 crore annual salary but she turned it down. She had originally intended to launch a lingerie company with a fellow graduate, but they were unable to secure the necessary capital.
- In 2007, Vinita started her first company, Quetzal, to provide background checks to recruiters. Sadly, the company failed, primarily because people were hesitant to work with her due to her youth and inexperience.
- In 2012, she started her second company, Fab-Bag, a subscription service that ships cosmetics every month. After recognizing the need for affordable, high-quality beauty products for Indian women, she and her husband, Kaushik Mukherjee, founded SUGAR Cosmetics in 2015.
- The company targets a variety of skin tones with its cosmetics and personal care products, which are suited for the Indian market.
- In a matter of years, SUGAR Cosmetics gained popularity among Indian women. Once she secured a $50 million deal with private equity firm L Catterton, she concentrated on catering to the preferences of women with varying skin tones.
- In 2022, Bollywood star Ranveer Singh became a shareholder and “brand evangelist” for SUGAR Cosmetics, joining the board of the company. Vineeta is one of India’s most prosperous female entrepreneurs, despite obstacles in her path.
- In 2023, Bollywood actress Karina Kapoor Khan and Vineeta launched the Korean skincare brand Quench Botanics.
- He made the decision to open an offline store after that, and his business has since expanded to over 700 offline locations in 92 cities nationwide.
Total Investment in Table Format
Date of Investment | Series of funding | Total Amount | Investor name |
---|---|---|---|
Nov 27, 2024 | Series E | ₹380M | —- |
Oct 29, 2024 | Secondary Market | $3M | IMM Investment |
Sep 3, 2022 | Venture Round | —- | Ranveer Singh |
May 30, 2022 | Series D | $50M | L Catterton |
Oct 21, 2020 | Series C | $21M | Elevation Capital |
Oct 21, 2020 | Debt Financing | $2M | Stride Ventures |
Mar 8, 2019 | Series B | $12M | A91 Partners, Anicut Capital, India Quotient |
Jun 1, 2017 | Series A | $2.5M | India Quotient, RB Investments Pte. Ltd. |
Vineeta Singh On Shark Tank

Vineeta serves as a judge on Shark Tank India. The show is a business reality show on Sonyliv. This show’s primary goal is to get people to bring in their new products so that investors can make investments and advance the company. This program might gradually become more well-known in India, inspiring a new generation of people to aspire to be business owners.
Vineeta has been a part of the show since season 1 and it is currently the 4th season.
- In season 1 of Shark tank India, Vineeta has made a total of 15 deals with a total investment of INR 3.042 crore.
- In season 2 of the show Shark Tank India, Vineeta has done a total of 25 successful deals with an investment of INR 7.8 crore.
- In season 3 of the show Shark Tank India, Vineeta has done 26 deals in multiple startup companies in various sectors with an investment of INR 9.2 crore.
Read More India’s Shark Tank Judges Net Worth
Vineeta’s Social Media Handle
Vineeta has a strong career path with a successful business. Besides this, she has a massive social media following over her multiple handles. She has been active primarily on 3 main platforms is
- Instagram: She is available on Instagram with the handle name “@vineetasng” and on the handle she has a fan base of 8.9 million + followers.
- Twitter: She is available on Twitter too with the handle “@vineetasng” and on the handle, she has 121.6K Followers.
- Linkedin: She is also available on the Linkedin platform with the handle name “Vineeta Singh”. This handle has a massive fan base of 1.2 million + followers
Facts about Vineeta
- She received a job offer of Rs 1 crore per year after completing her MBA, but he turned it down because she wanted to launch her own company.
- Vmeeta purchased the rights from Warner Bros. to introduce her cosmetics line under the name SUGAR X WONDER WOMAN in 2021.
- She was asked to speak as a guest speaker at TEDx in Pune in 2018 and covered the topic of “How to turn your fears into wins.”
- In 2021, Vmeeta appeared as an expert in a few episodes of the television game show “Kaun Banega Crorepati.”
- In 2020 Vineeta was listed as India’s Young Business Leader and received the Economic Times 40 Under 40 Award.
- One of the top 100 mindful women worldwide is Vineeta Singh.
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